Numbers you can trust and read.
Dashboards and reports built from your own data, with every figure checked against its source.
Reporting your team will actually use
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Dashboards
The few numbers each team needs, on one screen.
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Scheduled reports
Sent to the right people on a regular rhythm.
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Data cleanup
Duplicates and gaps fixed, so figures add up.
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Connecting sources
Store, ads, accounting and more, in one place.
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Source checks
Each figure compared with where it came from.
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Written definitions
What a term such as repeat buyer means, written once for everyone.
Every figure traced to its source
A number is only useful if people believe it.
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Matched to the source
Dashboard and source compared line by line.
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Written definitions
One meaning for each term, kept in one place.
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Clean data in
Duplicates and gaps handled before reports are built.
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Change notes
When a definition changes, the change is recorded.
From questions to trusted numbers
Four steps, starting with the decisions you need to make.
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01
Discover
The decisions you make, and the data behind them.
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02
Define
Each measure written down, with its source.
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03
Build
Dashboards and reports on real data.
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04
Check and hand over
Figures matched to sources, then training.
Sources and connections
Where the data comes from, and how it reaches the dashboard.
- Shopify
- WordPress
- Web analytics
- Spreadsheets
- REST APIs
- GraphQL
- JavaScript
- Node.js
Industries we build for
Online stores and software for these industries. Not on the list? Tell us what you sell.
See all industriesStart where it hurts most
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Reporting review
Good place to startChoose this whenYou do not trust the numbers you have.
You getA written review of sources and gaps.
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One dashboard
Choose this whenYou need one clear view for a team.
You getA dashboard with written definitions.
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Full reporting setup
Choose this whenYour data lives in many places.
You getConnected sources, dashboards and reports.
Rated 4.9 out of 5 on Clutch
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Data and reporting FAQ
Which tools do you use for dashboards?
We pick what fits your team and budget, and explain the choice. You keep access to your data.
Can you fix reports that disagree?
Yes. We trace each figure back to its source and find out why they differ.
Do you work with Shopify data?
Yes, along with other sources such as ads and accounting.
Who can see the data?
Only people you choose. We set access with you and document it.
Ready to trust your numbers?
Share a short brief. We reply with next steps.